Carol

//**Research Question**//
 * Why is makeup such a necessity for many females in Seoul?

//**Hypothesis**//
 * Compared to the past, makeup has become a necessity for many females in Korea, because of their recent economic independence. Their most prominent motive could be to conform with other women, to meet the standards of beauty, and to constantly keep up with those changing standards and ideal image of a woman.

//**Research Paper**//
 * [[file:Makeup Research-final Edit .pdf]]

//**Final Thesis/Conclusion**//
 * Through this research, and further survey extensions to United States, the makeup obsession phenomenon and the motives—to reach contentment, to advocate oneself, and to avoid falling behind—may be regarded as unique Seoul qualities.

//**Unique Audience**// //**Presentation**// http://carolsoctalk.blogspot.kr/
 * Who: Myeong Hee Nam (Ra Beauty Core Franchise Makeup Division General manager)
 * When: November 17, 2012
 * Where: Ra Beauty Core (Makeup room)
 * Evidence:


 * Keynote: [[file:Makeup SocTalk- Carol C. FINAL.key]]

//**Additional Resources**//
 * [[file:Sociology Makeup Survey results_Final.numbers]]